Category: Customer Experience Cycle
Tariffs Are Scaring Your Customers Into Shopping on Price. Here’s How You Win Anyway.
April 13, 2026 | By: John DiJulius
Your Customers Are Scared. What Are You Going to Do About It? I’ve been in the customer experience business for over 25 years. I’ve consulted through recessions, a global pandemic, and more rounds of “unprecedented uncertainty” than I can count. But what’s happening right now, in April 2026, is one of the most important moments… Read Full Article
What Target’s Brand Collapse Teaches Every CEO About Culture, Identity, and the Frontline
March 16, 2026 | By: John DiJulius
What the fall of one of America’s most beloved retail brands teaches every CEO about culture, identity, and the one thing no restructuring plan can fix. There used to be a joke that only insiders understood. Customers didn’t say they were going to “Target.” They said they were going to “Tarzhay” — the faux-French pronunciation… Read Full Article
Your Customers Aren’t Tired of Subscriptions. They’re Tired of Being Lied To.
February 20, 2026 | By: John DiJulius
How subscription price increases exposed the companies that forgot what a promise means. On February 2, 2026, anime streaming service Crunchyroll raised prices across all tiers for North American subscribers. The Fan Tier jumped from $7.99 to $8.99. The Mega Fan Tier went from $9.99 to $11.99. And the Ultimate Fan Tier climbed from $14.99… Read Full Article
Your Signature Experience Is Not a Perk. It’s the Product
February 17, 2026 | By: John DiJulius
What Every CEO Can Learn from Southwest Airlines Right Now. On January 27, 2026, Southwest Airlines boarded its last open-seating flight. Passengers who had flown Southwest for decades lined up one final time without knowing which seat they would sit in. By the next morning, the airline that had been defined for 53 years by… Read Full Article
The 10 Commandments: Your Complete Operating System for World-Class Customer Experience
February 10, 2026 | By: John DiJulius
How leading brands like Starbucks, Chick-fil-A, and Nestlé use this proven methodology to eliminate inconsistency, reduce customer churn, and build cultures competitors can’t copy. You’ve read the books. Attended the conferences. Highlighted the best practices. Your team is nodding along in agreement. But six months later, nothing has actually changed. Your customer experience is still… Read Full Article
Building True Customer Loyalty: The Power of Small Gestures
February 02, 2026 | By: John DiJulius
How world-class companies create lasting customer loyalty through intentional details, not expensive reward programs—featuring proven strategies from Ritz-Carlton, Starbucks, and hospitality leaders. Your competitor just launched a flashy new loyalty program. Points, tiers, exclusive perks. Your leadership team is nervous. Should you match it? Go bigger? Offer deeper discounts? Here’s what most leaders miss: The… Read Full Article
The Advantage No One Can Copy: Making Service Your Ultimate Differentiator
January 20, 2026 | By: John DiJulius
How to build a customer experience strategy that creates competitive advantage through systems competitors can’t duplicate—featuring proven frameworks from companies like Starbucks, KeyBank, and Domino’s. You’ve seen it happen. A competitor launches a new app feature on Monday. By Friday, three others have rolled out something similar. Someone drops their prices, and suddenly everyone’s in… Read Full Article
Why You Want to Train Your Employees to Surprise & Delight Your Customers
January 19, 2026 | By: John DiJulius
Opportunity to Differentiate According to a Gallup Survey, 49% of Americans say customer service has gotten worse in the last year. Only 6% say it has improved. *CSRevolution Podcast Episode 236: How Can I Make Customer Experience A True Competitive Advantage In 2026? This Week’s Customer Experience Microlearning Watch and share this amazing 1-minute service… Read Full Article
How to Make Your Customers Feel Like Your #1 Priority
January 12, 2026 | By: John DiJulius
An Above & Beyond Story that Literally Saved a Customer’s Life Check out this incredible story of a Florida chef searching for his loyal customer who hadn’t been in. *Related – 5 Customer Experience Strategies For 2026 This Week’s Customer Experience Microlearning Have your team answer these three questions to focus on building a consistent,… Read Full Article












