What is Your Company’s Biggest Expense?
Another major focus of executive leaders is analyzing the company’s P&L to
determine where the company is over spending, being wasteful, and how to reduce expenses to drive more profit to the bottom line. However, the company’s biggest expense does not show on your P&L. At least not directly, it is hidden. There is no line item for poor customer service but nothing may have a greater impact on your bottom line than dissatisfied customers. It can dramatically cause loss of sales, decline of company reputation, lack of new
customers/referrals, an increase in returns & refunds, increased discounting, more service recovery, higher advertising expense, lower morale, higher turnover, increase in hiring, and more training, which further perpetuates a poor customer experience. It is imperative that every person in your company understands that your biggest expense is dissatisfied customers.
2016 Secret Service Summit makes history
The 2016 Secret Service Summit broke several records: highest number of attendees and highest overall speaker rating. If you were not one of the 700 people that were fortunate to attend, you can order the audio of the majority of the summit speakers and hear the amazing presentations.
2017 Secret Service Summit October 26-27
Like we do every year, we are putting together another incredible lineup for The 2017 Secret Service Summit.
You can save $850 per ticket by purchasing them now.