077: Turn Upset Customers into Brand Evangelists
The DiJulius Group’s Customer Experience Consultant and Dean of the Customer Experience Executive Academy, Jess Pischel, shares how companies can turn upset customers into brand evangelists.
You will learn:
- How to anticipate your service defects and put protocols in place to make them right
- How to be prepared and equipped to respond to predictable customer challenges: shipping delays, long hold times, products out of stock, etc.
- Training employees to have full awareness of the potential service defects that commonly arise at each stage of the customer’s journey
- How to train and empower your employees
