Fast food companies must engage

April 18, 2013 | By: John DiJulius

Fast Food = Eat it Fast – McDonald’s, the fast-food giant, whose restaurant sales in the U.S. have been on adownward slope, is pushing franchisees to improve staffing and service amid mounting complaints about rude employees. McDonald’s executives recently shared that 1 in 5 Customer complaints are related to friendliness issues, “and it’s increasing.” The… Read Full Article


Hallmark testing service aptitude

April 18, 2013 | By: John DiJulius

Hallmark testing for high service aptitude – Amy Mendenhall, Customer Experience Manager at Hallmark Cards Inc., recently shared with me (see below a sample question and the results of how people answered) how she tests the service aptitude on a weekly basis of their store managers by sending out polling questions. Click here to see… Read Full Article


Do you know your maid’s name?

April 18, 2013 | By: John DiJulius

Ultimate Service Aptitude Test – I recently came across a great way to test if a person has that service DNA, which can be used on interviews as well as just in life by asking them if they can tell you the first name of the janitor at their school, or landscaper, or housekeeper at… Read Full Article


No Problem is Big Problem

April 11, 2013 | By: John DiJulius

LA restaurant tweets Customer’s names that are no shows – The Beverly Hills restaurant is now publicly shaming people who “no-show” reservations by tweeting and Facebooking the names of offending Customers. Red Medicine tweeted the full names of people who failed to show for their reservation. “Hi Kyle Anderson (323), I hope you enjoyed your… Read Full Article


OnStar: Baby Locked In Car

April 11, 2013 | By: John DiJulius

OnStar doesn’t help a non-subscriber who locked baby in car – A Customer had a vehicle with General Motors’ OnStar system that provides emergency and roadside assistance; however, this Customer decided not to continue to subscribe to the service. Then she accidentally locked her purse, car keys, and her infant daughter, in the car. When… Read Full Article