journey map signature experience

Customer Journey Map

April 29, 2024 | By: John DiJulius

Using Customer Journey Mapping to Create Your Brand’s Signature Experience What is a Customer Journey Map, and why do you need one? Discover the importance of a customer journey map and how to build one, plus examples and templates to create your own.  A well-thought-out customer journey map will enable you to establish a signature… Read Full Article

Retail strategy by John DiJulius

Retail Strategy: Experience, Experience, Experience

March 04, 2024 | By: John DiJulius
When it comes to retail strategy, the three most important words are no longer location, location, location. They are now experience, experience, experience! For the last century, the phrase "location, location, location" has always been the number one retail strategy of brick & mortar brands. Where your business was located trumped nearly everything else. A... Read Full Article

Brand Loyalty Increases with These 6 Components of CX

January 30, 2024 | By: John DiJulius

To create brand loyalty and customer evangelists, you must (1) operate at a high level in six distinct areas of business and (2) constantly evaluate your company’s customer service across each category, separately, and as categories overlap. Physical: Deals with the actual brick-and-mortar component of your operation. These are the physical elements that are more… Read Full Article

6 Steps To Crafting A Signature Brand Experience That Delights Your Customers

November 06, 2023 | By: Cal DiJulius

Creating a signature brand experience isn’t just about what you do; it’s about how you make your customers feel. It’s the difference between a one-time transaction and a lifelong memory. At the DiJulius Group, we’ve honed a methodology that empowers brands to leave an indelible mark on their customers’ hearts and minds. Think of one… Read Full Article

John DiJulius

A Great Way to Get Your Employees to Connect with Customers

October 24, 2023 | By: John DiJulius

The FORD Monthly Allowance Benson Kearley IFG (BKIFG), headquartered in Toronto, Canada, is not your typical insurance agency, because Stephen Kearley is not your typical company president. BKIFG is obsessed with providing a world-class experience to both customers and employees, and it is paying huge dividends with exponential growth. BKIFG created an amazing incentive to… Read Full Article

How to Build a More Engaged Team While Becoming a More Effective Leader

July 28, 2023 | By: John DiJulius

Be On A Mission To Catch Your Employees Doing Things Right Did you know that 63% of employees who are recognized regularly said they wouldn’t consider looking for a new job? It’s time to be on a mission to catch your employees doing things right.  Employees who are recognized regularly are more engaged and view… Read Full Article

Why Every Business Needs A Customer Service Consulting Firm

June 23, 2023 | By: John DiJulius

Is the goal of your business to be the best experience anybody could have in a day? If so, expert guidance can help you make that happen, again and again. While there are many variables at play across a wide range of industries, the reason every business needs a customer service consulting firm comes down… Read Full Article

Stop Calling a Labor Shortage, It Is Turnover Crisis

January 20, 2022 | By: John DiJulius

We are in the midst of The Great Resignation era. With current vacancies of over 10 million, The Great Resignation is a mass exodus of our workforce, employees who are making the choice to quit. This must be addressed sooner rather than later. THE DETERIORATION OF CUSTOMER SERVICE There are various reasons customer service is… Read Full Article

Why Your Doctor, Lawyer & Accountant Suck at Service

October 28, 2021 | By: John DiJulius

Have you ever felt like your doctor’s office missed the mark on service? Let’s face it: they’re probably just as bad as your accountant and lawyer.  Here are the top four reasons why the majority of businesses in the medical, financial, and legal industries are so archaic in the client experience they deliver. 1. Abundance… Read Full Article

How to Attract a Bunch of Tesla-Driving, Peloton-Riding, Starbucks-Drinking, Apple-Using, Lululemon-Wearing Customers

October 21, 2021 | By: John DiJulius

Wondering how to attract Tesla-driving, Peloton-riding, Starbucks-drinking, Apple-using, and Lululemon-wearing customers? Two words: emotional connection. These customers care less about price and more about having a compelling experience that makes them feel better about themselves. This creates an emotional connection to the brand.  What Customers Really Look For Those brands are not trying to be… Read Full Article